LumeRO

Intro

Minimal, monotone branding designed to let light take centre stage. The branding project for Lumero, a lighting company, was developed around a minimal and monotone design language that reflects precision, clarity, and elegance. The visual identity focuses on restraint, allowing form, typography, and layout to communicate the brand’s sophistication without visual noise. The scope of work included flyers, brochures, visiting cards, envelopes, and supporting brand collaterals, all designed within a cohesive system. Consistency in tone, spacing, and hierarchy ensures a refined brand presence across touchpoints, reinforcing Lumero’s positioning as a contemporary lighting brand rooted in simplicity and visual clarity.

Deliverables:

Brand Strategy

Branding

Content

Year

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2025

Client

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Udayaditya Saraf

"Charu takes client insights and delivers on time. She responds positively to any changes and edit requests. Wonderful experience."

Udayaditya Saraf

Founder of LumeRO

"Charu takes client insights and delivers on time. She responds positively to any changes and edit requests. Wonderful experience."

Udayaditya Saraf

Founder of LumeRO

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